An important measure of brand strength in Twitter is the ability to drive people to action. Retweeting is one such behavior, but so is having people click links to your iste. Based on OMNITURE’s average brand strength of 4.6% over the past 14 days, here is Twitalyzer’s assessment of Return on Brand Strength for Tweets containing trackable links.
VaBeachKevin: @OmnitureO I think Trackur may do that http://bit.ly/11bgGP #Omniture
about 12 hours ago
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TwitalyzerBRAND: According to @Twitalyzer, OMNITURE has highly passionate brand advocates in Twitter. See why at http://bit.ly/17CChx
about 15 hours ago
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nathangkraft: Omniture”s SiteCatalyst now allows you to semi-automate your Twitter listening and measurement. http://bit.ly/w2dt2
about 1 days ago
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VaBeachKevin: WebAnalyticsLand-Pull Folders From The URL To Populate Channel and Hierarchy From Inside The S_Code File http://bit.ly/4zXOTz #omniture #wa
about 2 days ago
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OmnitureO: I am waiting for the day when the fascination with Unique Visitors ends. #omniture #wa Nice time to revisit: http://bit.ly/mtKyS
about 2 days ago
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JulieVonBokern: Just seeing this article – Omniture Adds Twitter Analytics for Brands http://bit.ly/82TL
about 3 days ago
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annejoyce: attending #omniture cafe on wednesday: http://bit.ly/FpJZp
about 3 days ago
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TwitalyzerBRAND: According to @Twitalyzer, OMNITURE has highly passionate brand advocates in Twitter. See why at http://bit.ly/17CChx
about 3 days ago
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leedenham: Has anyone done the advanced Omniture twitter integration yet? Keen to know if it”s worth the effort! http://bit.ly/PWUAy #omniture
about 3 days ago
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You can see how you compare to other Twitter users and set personal goals for improvement.